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Real Estate Agent Internet Marketing Services : Real Estate Agent Lead Generation
See how much traffic, which search engines helped you, which advertising campaigns worked and which keyword(s) delivered traffic. There are several services available so there is plenty of data pertaining to the web property’s performance both by internet marketing and traditional marketing methods.
Cost? It depends on the level of complexity and content for your custom Realtor web site design and development project. Basic sites (6 pages or less) costs around $2500 and is $350 per month. If you want IDX (MLS listings) built into your site, this, and other services are available at additional and reasonable costs. If you don't have that kind of budget, call me anyway. I am always good for free advice.
When I take you on as a client, we form a relationship. I have to product results in order for the new warm leads to be generated. If you don't see results through my work, then why would you continue? No. You wouldn't and will not. My cost accounts for ongoing content copywriting and SEO. I get you to the first page, hopefully to number 1, then I KEEP you there. You see, the campaign will need re-adjustment and ongoing maintenance. The site MUST stay fresh otherwise you'll plummet fast on the search engines.
The 1st Call is FREE. What do you have to lose? Let me help you, either way. Perhaps I might not be the best candidate for your specific project (doubtful, based on my 27 years experience), however, as a professional Realtor web site developer, I will gladly help you for free by getting you to your next step.
MLS Integration
I know several other experts in the real estate web development and internet consulting industry. We know what we are doing. The trend these days is fresh content, not calculators and graphs.
Realtor Web Site Upgrades and Services
Here are some other services that I offer for my real estate clients.
Virtual Tours: With one low monthly fee, you can produce elegant virtual tours of your featured listings in minutes. You'll guide prospective buyers through each property. And, with the magic of video, you'll be pointing out key features along the way.
Realtor Web Site Market Reach: A easy-to-use yet extremely powerful email marketing program - There are several templates, hundreds acually, customized property flyers and Microsoft-like interface. You can easily maintain all of your real estate, brokers, agents, and escrow contacts in one easy-to-use database!
SuperIDX: With this service, you'll have 100% current MLS listings integrated into your site. This will allow visitors to search local listings without ever having to leave your site. Even if you are not the buyers agent, you know that you'll still get the referral fee. Having MLS services greatly enhances the useability, and the popularity, of your realtor web site.
However, why follow the trend rather than set the trend? IDX is dead. People go to realtor.com to search the BIG, always accurate database. It is strongly recommended to concentrate those monies that you would have spent on monthly IDX and setup and funnel those into your new, FRESH content.
Is Internet marketing part of your marketing budget? Is it's budget 15% of sales?
Real Estate Web Design
Tips for Great Real Estate Web Site Design
The real estate market has become even more competitive as the housing market has become more saturated with sellers. There are not enough buyers these days to sell all of the homes on the market, so real estate agents must be more creative in order to sell homes. When most people are in the market to buy a home, they will visit the internet first. This is an easy way to see what is available in their price range without having to be shown homes that they are not interested in buying.
Looking on the internet can be done at any time and gives people a good idea of what is available. Real estate agents need to provide enough information on their sites to entice potential buyers and coax them to take a closer look at a property.
A good real estate web site should be easy to navigate so that people can find what they are looking for easily. This means categorizing homes by location, price, square footage, and style. This will help buyers narrow down what they are looking for. The other feature that a real estate web site design should include is great pictures of the home. This includes indoor and outdoor shots.
If a real estate agent is not good at taking pictures, then they should hire a photographer who can make a home look good online. Pictures should include shots of the bathroom, kitchen, yard, and other features that make the home look attractive to people looking for a home. This will help people visualize what it would be like to live there.
A real estate web site should include contact information and ways to make an appointment online. Making it as easy as possible for buyers to see the homes will help draw more people to the agency. Once people visit, then they may want to see other homes that are similar to the ones they have seen online. Some people will bring a list of homes they want to look at.
This will make showing homes much easier. Another way to improve real estate web site design is to update the listings as often as possible that way people will know which homes are for sale and which ones are under contract. Telling people up front will save time.
Real estate web site design can be done very easily. Uploading photos may be the more time consuming. Writing short descriptions will also be informative and make more people show an interest in the homes that are for sale.
Having a web site will make selling homes in a tough market easier than advertising in the newspaper and on television. Advertising open houses on the web site will bring in more people.